With today’s amazing advancements in color monitors, we have to realize that the day has long past of the large boxed terrible monitors. Color Advancements event from 1080p 60m refresh rates are becoming out dated with the current 5k monitors and the newest announcements of and flat , Moldable led monitors. The colors are not all true to what the photographer delivers and what you see at home.
The Quick and dirty , short version if you chose to end reading this blog now is; Your monitor at home does not represent the image being delivered. This is a major warning to the concept of digital negatives and delivering only those to you . Lets think about it and give me a few more moments of your time to read further.
So whats the difference between your monitor and mine?
Not going to bore you with all the technical aspects but you can google all of that on your time .. But those are some major factors that go into what you see on your end.
Lets start from the beginning. First there was light…. I know .. to far back ? but lets think about this.. We need light for photography. See what I did there.. Anyhow moving forward. When I get done with a portrait session or a wedding, mitzvah, event, I am busting at the seems to edit my images. I first cull the images finding the best of the best. I then do a color correction based on the lens I used (multiple lenses multiple corrections). Then a color profile is added (from x-rite passport) specific to my camera sensor and the environment I photographed. The monitor is constantly calibrated to the ambient light and always color corrected with my Xrite ColorMunki every 30 days. All of this is done before I even start to edit an image.
Why do I do this? Simple! It’s what should be done to know that my monitor is projecting the colors my camera sees and that the computer monitor is showing the color I saw when I shot the image. This is so important because I photograph for my clients to PRINT IMAGES. Not to store on a hard drive or view on an ever changing gambit of digital media.
The typical person does not calibrate or spend the money on the product to do so . So are you really seeing my images correctly? Are you seeing them to green or read or blue or yellow. This is frustrating in the digital world. When we focus (clients) on the digital negatives so you can go print some where else. You are missing the reality of a professional photographer and what they do to create the perfect color , the deepest blacks and the purest whites for you .. For your images.
So, yeah digital negatives owning those, well thats great and cool and personally I’m fine with it.. But there is a massive reason I never guarantee any image that was not printed by me. Because there to many variables. Your images are to precious to you .. and should be displayed in the greatest color and vibrance.
I have invested thousands into making sure what I produce is perfect when it comes to color scale, Should you invest a little extra in making sure that your images are true for the test of time?
Cheep is cheap and its for a reason, its economical. It is not always professional or top of the line. Professional prints are not made with thermal printers found at your local Walgreens, CVS, Walmarts of the world. They are made with Chemicals that are finely tuned to produced the best image. Our Studio uses one of the finest print labs in the world to produce our wedding albums Printed on Cannon Dream Lab boasting an impressive 24000 dpi (magazine print standard is 300 dpi) prints in adobe RGB color spectrum and arguably the best quality that exist with todays technology .
So what am I doing for my clients now? Im showing off my work by showing my prints. I am staying way from showing images on monitors and slideshows. Im showing them on print. I want you to see what the difference is.. I want you to hold the difference. My images are YOUR STORY and should be told in the best light, with the best color on the best print because you paid for my services. Now you deserve the best!
So I touched on a lot of information , but I think you get the point right now.. Do judge a photo by your monitor but by a Professional Photographers monitor. And make sure you asked when hiring .. Who’s does your editeds and when was the last time they calibrated their monitors and equipment.
What you see.. Well, it’s not what you always get when it comes to your photos and viewing them on your digital devices.